关于我们的标志
的 Austin 社区 College District visual identity/br和 is rooted in community, value, trust, 和 academic excellence. Our logo creates instant br和 identity. 任何部门, 程序, 办公室, or division associated with the college should adhere to these ACC District logo use guidelines.
- It is against District policy to alter the ACC logo. ACC logos are federally registered trademarks 和 may not be altered or recreated.
- All departments 和 程序s funded by ACC must use approved college logos.
- Logos associated with the ACC br和 must be approved by the Office of 大学的关系 & 市场营销.
- Individualized logos may not be developed without approval from the Provost/Executive Vice Chancellor of 学术 Affairs 和 Vice Chancellor of 大学的关系 & 市场营销.
的 Office of 大学的关系 & 市场营销 will work with 程序s to create individualized graphic identities that align with the official br和.
的 Austin 社区 College name, 标志和商标, 相对, 口号, 和 other identifying symbols are the property of ACC 和 protected by federal 和 local laws. Any unauthorized use of these by any entity or individual without express written consent of the ACC District is a violation of the law.
如何使用
的 logo is to be used on all correspondence, 出版物, 标志, 广告, 商品, 和 other marketing 和 public relations materials. Please follow the technical requirements described below 和 other ACC品牌标准 to confirm the correct placement 和 colors for the ACC logo.
的 logo should appear on the front page of all ACC 出版物, 包括小册子, 课程时间表, 目录, 等. (Exceptions are official business of the 校董会, 毕业文凭, 和记录, all of which include the college seal). Use of the seal is limited to these areas.
版权
的 Austin 社区 College 和 “ACC” name, 标志和商标, 相对, 口号, 和 other identifying symbols are the property of the Austin 社区 College District 和 are protected by federal 和 local copyright laws.
Any unauthorized use of these or misleadingly similar names or marks, by any entity or individual without express written consent of the ACC District will be deemed a violation of the college’s statutory 和/or common law rights, 和 the college will take any 和 all steps necessary to protect such rights.
Commercial use 和 reproduction without express written permission is strictly prohibited. This includes use by nonbusiness groups or individuals, 员工, 慈善机构, 和 other organizations.
的 use of any Austin 社区 College District name, logo or trademark on any product or in connection with a manufacturer, 批发商, 丝网印刷机, 店内生产商 or any other supplier must be managed under a written agreement.
供应商通知
Production or printing of any tangible item representing the College requires written permission through the Office of 大学的关系 & 提前营销. 的 use of any Austin 社区 College District name, logo or trademark on any product or in connection with a manufacturer, 批发商, 丝网印刷机, 店内生产商, or any other supplier must be managed under a written agreement: Other commercial use 和 reproduction without express written permission is strictly prohibited.
调查, 请求, 和 orders placed by individuals associated with the Austin 社区 College District do not imply permission to reproduce ACC’s name or images.
Products produced without proper signature approval of the final design may be subject to non-payment or confiscation.
的 logo should be in its entirety 的 logo includes both the star emblem 和 the name of the college, in the typeface shown below, used in the specified colors. 这两个元素是 分不开的 和 不能改变的. No additional elements may be added. 的 star should never be used on its own; nor should the name of the college be shown in the typeface 和 configuration of the logo without the star. In addition it is not permissible to change the typeface of the logo or alter the proportion or composition of the logo in any way. See Logo Usage for Print 和 Web below.
If the application you are working on does not lend itself to either the official logo or the “ACC” versions shown below, the name of the college may be used to identify Austin 社区 College. 使用的字体必须是 弗里茨Quadrata，全部大写. 的 acceptable version:
Logo Usage for Signage or Merch和ising
的re are two alternatives (horizontal 和 vertical) to use the logo for 标志 or merch和ising. 的 alternatives of the logo include both the star emblem 和 the initial capitals in the college’s name (ACC) in the typeface shown below. 这两个元素是 分不开的 和 不能改变的. 的 size of the logo can vary, but this must be done while maintaining the proportions between the logo’s star 和 type elements. No additional elements may be added.
的 size of the logo can vary, but you must maintain the proportions between the logo’s star 和 type elements. 在任何情况下, the minimum size of the official logo can be no smaller than 3/4 of an inch by 1 3/16 inches (business card size), 3/4 of an inch by 5/8 inches (horizontal version) 和 5/16 of an inch by 1 inch (vertical version).
的 Office of 大学的关系 & 市场营销 must approve these versions of the logo on a case-by-case basis.
Logo Usage for Print or Webpages
分级
Use the logos as displayed here. 的 logo should be no smaller than the business card logo size (3/4″ x 1-3/16″). 的 graphics inventory provides three sizes of the official logo in color 和 two sizes of the 黑色的 和 white version.
间距
When designing printed materials using the logo, leave leaving ample blank space around the logo. This is for optimum recognition 和 readability. No other graphic or typography should be placed proportionally closer to the logo than the height of the initial capitals in the “A” or “C” of college’s name.
的 blank space around the alternative logos should be the the height of the green triangle of the star.
Logo Placement on Webpages
- 的 logo should always be in the correct color 和 size.
- 的 logo should always be on the first page of major categories/sites (i.e., LRS, academic departments).
- 的 logo should be linked link back to ACC的家 Page.
- Never use the ACC logo or elements of it as a background or watermark .
Placement/Scale on a Printed Page
- 在页面上的位置: 作为图形元素, the logo should be part of the overall design of a page, to readily identify the college. As such, it should typically appear at the top or bottom of a page.
- 规模: Use the logo in appropriate proportion to the rest of the design. Making it too small diminishes the ability to readily identify the college. A logo rendered too large is like shouting. Follow these guidelines:
- 4″x 9″三重: logo should be about 2-1/2″ wide
- 8-1/2″ x 11″ single sheet: logo should be no more than 3-1/2″ wide
- 11″x 17″海报: logo should be no more than 4″ wide
Logo Colors for Four-color Printing
印刷语言, “four-color process” refers to the use of tints/screen combinations of the four color inks used in offset lithography to create all other colors. 的 colors of the ACC logo, using four-color process, match four colors found in the Pantone Matching System (PMS), +黑色. 这些颜色是:
Because printing presses, 油墨标准, 和 other related processes vary, please contact the Office of 大学的关系 & 市场营销 if you plan to use the 4-color version of the logo.
网页的颜色
的 logo colors for webpages are based on the RGB color scheme 和 hexadecimal numbers. Please notify the Office of 大学的关系 & 市场营销 if you plan to use the 4-color version of the logo.
| R (0-255) |
G (0-255) |
B (0-255) |
十六进制 | |
|---|---|---|---|---|
| 绿色 | 000 | 160 | 143 | #00A08F |
| 红色的 | 212 | 001 | 057 | #D40139 |
| 蓝色的 | 000 | 112 | 200 | #0070C8 |
| 黄色的 | 255 | 215 | 000 | # FFD700 |
| 黑色的 | 000 | 000 | 000 | #000000 |
黑与白
Often, color printing is not cost-effective or necessary. Many ACC internal communications are produced on a photocopier. In these instances, both the logo star 和 the type should be solid 黑色的. A grayscale version of the color version is not permissible.
两种颜色
In a two-color application, both the star 和 the type should be solid color.
- 的 preferred color for the ACC logo in a two-color document (i.e., 黑色的 text with second accent color) is 黑色的.
- 的 second color choice is 潘通蓝280.
- For other color choices, contact the Office of 大学的关系 和 市场营销.
逆转
A reverse is when the logo is on a dark background, “reversing” the colors. Typically, all or some of the elements are white so they st和 out against the darker background. If using a reverse of the ACC logo :
- 的 type should be white against a solid, dark background (i.e, 黑色的 or dark blue), 和 the star should be in the official colors (following the PMS guidelines).
- Both the star 和 type should be white when reversing against a photograph.
- Avoid backgrounds with textures or mid-tones, 和 avoid choosing background colors that clash with the colors of the logo’s star.
